Manaʻo ʻo Hoppy Planet Foods e ulu i ka mākeke meaʻai nalo.

E noho ma luna o nā ʻano o ka honua i ka meaʻai, ka mahiʻai, ka ʻenehana ʻenehana a me ka hoʻopukapuka kālā me nā nūhou a me ka nānā ʻana o ka ʻoihana.
Ua ʻōlelo ʻo US hoʻomaka ʻo Hoppy Planet Foods i kāna ʻenehana patent e hiki ke hoʻopau i ka waihoʻoluʻu lepo, ʻono a me ka ʻala o nā inike hiki ke ʻai, e wehe ana i nā manawa hou i ka mākeke meaʻai kanaka kiʻekiʻe.
ʻO ka mea hoʻokumu a me ka Luna Hoʻokele o Hoppy Planet ʻo Matt Beck i haʻi aku iā AgFunderNews ʻoiai ʻo nā kumukūʻai kiʻekiʻe a me ke kumu "yuck" i kāohi i ka mākeke meaʻai kanaka i kekahi ʻano, ʻo ka pilikia nui ka maikaʻi o nā meaʻai, e like me nā mea hana meaʻai ʻo Hoppy Planet i kamaʻilio pū me.
"Ke kamaʻilio nei au i ka hui R&D [ma kahi mea hana lole nui] a ʻōlelo lākou ua hoʻāʻo lākou i ka protein insect i kekahi mau makahiki i hala aku nei akā ʻaʻole hiki ke hoʻoponopono i nā pilikia ʻono no laila ua haʻalele lākou, no laila ʻaʻole ia he kūkākūkā e pili ana i ke kumukūʻai a i ʻole ka ʻae ʻana o nā mea kūʻai aku. . Ma mua o kēlā, ua hōʻike mākou iā lākou i kā mākou huahana (he pauka protein cricket cricket i hoʻoheheʻe ʻia me ka ʻono ʻole a me ka ʻala) a ua puhi ʻia lākou.
"ʻAʻole ia manaʻo e hoʻokuʻu lākou i kahi huahana [loaʻa ka protein cricket] i ka lā ʻapōpō, akā ʻo ia ka manaʻo ua wehe mākou i ka pale waiwai no lākou."
Ma ka mōʻaukala, ʻōlelo ʻo Baker, ua maʻa nā mea hana e ʻohi a wili i nā ʻokiki i loko o kahi pauka ʻeleʻele a kūpono i ka meaʻai holoholona a me ka hānai holoholona, ​​akā ua kaupalena ʻia ka hoʻohana ʻana i ka meaʻai kanaka. Ua hoʻokumu ʻo Baker i ka Hoppy Planet Foods ma 2019 ma hope o ka hoʻolilo ʻana i ʻeono makahiki i ke kūʻai aku ma PepsiCo a me ʻeono mau makahiki ʻē aʻe ma Google, e kōkua ana i nā hui meaʻai a me nā mea inu e kūkulu i nā ʻikepili a me nā hoʻolālā media.
ʻO kekahi ala ʻē aʻe, ʻo ka pulupulu ʻana i nā ʻokiʻoki i loko o ka pulp a laila e hoʻomaloʻo iā lākou e hana i kahi pauka maikaʻi i "maʻalahi e hana pū me," wahi a Baker. “Akā, ʻaʻole ia he meaʻai kanaka i hoʻohana nui ʻia. Ua noʻonoʻo mākou pehea e hoʻohana ai i nā ʻakika kūpono a me nā mea hoʻoheheʻe organik e hoʻomaʻemaʻe i ka protein a wehe i nā mea ʻala a me nā mea ʻono me ka ʻole o ka pili ʻana i kona waiwai kūpono.
"ʻO kā mākou kaʻina hana (ʻo ia hoʻi ka hoʻohana ʻana i ka wili pulu a me ka hoʻomaloʻo ʻana) e hoʻopuka i kahi pauka keʻokeʻo keʻokeʻo ʻole i hiki ke hoʻohana ʻia i kahi ākea o nā huahana meaʻai. ʻAʻole pono ia i nā mea hana kūikawā a i ʻole nā ​​​​mea hoʻohui, a ʻaʻole waiho i ke koena ma ka ʻili o ka huahana hope. He ʻano kemika akamai maoli nō ia, akā ua noi mākou no kahi patent kaʻawale a ke ʻimi nei mākou e hoʻololi iā ia i patent maʻamau i kēia makahiki.
"Ke kamaʻilio nei mākou i kēia manawa me nā mea hana pepeke koʻikoʻi e pili ana i ka hiki ke hoʻomaʻamaʻa i ka protein insect no lākou a i ʻole ka laikini ʻana i ka hoʻohana ʻana i kā mākou ʻenehana e hana i ka protein insect no ka ʻai kanaka."
Me kēia hana ʻenehana, manaʻolana ʻo Baker e kūkulu i kahi ʻoihana B2B nui aʻe, ke kūʻai aku nei hoʻi i nā kīkēkē ma lalo o ka hōʻailona Hoppy Planet (kūʻai ʻia ma o nā hale kūʻai brick-and-mortar e like me Albertsons a me Kroger) a me ka brand protein EXO (e hana nui ana ma o e-commerce. ).
"Ua hana mākou i nā mea kūʻai liʻiliʻi loa a ua ʻike mākou i ka hoihoi nui mai nā mea kūʻai aku a ke hoʻomau nei kā mākou huahana i nā kūlana kūʻai aku a ʻoi aku paha, no laila he hōʻailona maikaʻi loa ia," wahi a Baker. "Akā ua ʻike pū mākou he nui ka manawa a me ke kālā e hoʻokomo i kā mākou brand i nā hale kūʻai 20,000, no laila ua hoʻoikaika mākou iā mākou e hoʻopukapuka maoli i ka hoʻomohala ʻana i ka protein, ʻoiai ke komo ʻana i ka mākeke meaʻai kanaka.
"I kēia manawa, ʻo ka protein insect ka mea ʻoihana mahiʻai i hoʻohana nui ʻia i ka hānai holoholona, ​​ka iʻa a me ka meaʻai holoholona, ​​​​akā ma ka hopena maikaʻi ʻana i nā mea sensory o ka protein, manaʻo mākou hiki iā mākou ke paʻi i kahi mākeke ākea."
Akā pehea ka waiwai a me ka ʻae ʻana o ka mea kūʻai aku? ʻOiai me nā huahana ʻoi aku ka maikaʻi, ke emi nei ʻo Baker?
"He nīnau kūpono ia," wahi a Baker, ka mea nāna i kūʻai nui i nā ʻinikena paʻa i kēia manawa mai nā mea mahiʻai ʻokoʻa like ʻole a hoʻoponopono iā lākou i kāna mau kikoʻī ma o ka co-packer. "Akā ua hōʻemi nui mākou i nā kumukūʻai, no laila ʻo ka hapalua paha ia o nā makahiki ʻelua i hala. Ua ʻoi aku ke kumukūʻai ma mua o ka protein whey, akā kokoke loa i kēia manawa.
E pili ana i ka manaʻo kānalua o nā mea kūʻai aku e pili ana i ka protein insect, ua ʻōlelo ʻo ia: “ʻO ia ke kumu i lawe mai ai mākou i ka hōʻailona Hoppy Planet i ka mākeke, e hōʻoia ai aia kahi mākeke no kēia mau huahana. Hoʻomaopopo ka poʻe i ka manaʻo waiwai, ka maikaʻi o ka protein, nā prebiotics a me ke olakino ʻōpū, ka hoʻomau. Manaʻo nui lākou i kēlā ma mua o ka loaʻa ʻana o ka protein mai nā crickets.
"ʻAʻole mākou ʻike i kēlā kumu hoʻololi. Ke noʻonoʻo nei mai nā hōʻikeʻike hale kūʻai, kiʻekiʻe loa kā mākou huli ʻana, ʻoi aku ka nui ma waena o nā ʻōpio ʻōpio.
Ma ka hoʻokele waiwai o ka hoʻokele ʻana i kahi ʻoihana pepeke hiki ke ʻai, ua ʻōlelo ʻo ia, "ʻAʻole mākou e hahai i kahi hiʻohiʻona ʻenehana kahi e hoʻā ai mākou i ke ahi, e hoʻopau i ke kālā a manaʻolana e holo pono nā mea ... ka hoʻomaka ʻana o 2023. Unit economics, no laila ua lawa kā mākou huahana.
"Ua hana mākou i kahi hōʻiliʻili kālā o nā hoaaloha a me ka ʻohana a me kahi hua i ka pūnāwai o 2022, akā ʻaʻole mākou i hoʻonui nui. Pono mākou i ke kālā no nā papahana R&D e hiki mai ana, no laila ke hoʻonui nei mākou i ke kālā i kēia manawa, akā ʻoi aku ka maikaʻi o ka hoʻohana ʻana i ke kālā ma mua o ke kālā e hoʻomau i nā kukui.
"He ʻoihana i hoʻonohonoho maikaʻi ʻia mākou me ka waiwai naʻauao a me kahi ala B2B hou e pili ana i ka mea hoʻopukapuka kālā, ʻoi aku ka maikaʻi o nā mea hoʻopukapuka a ʻoi aku ka scalable."
Ua hoʻohui ʻo ia: "Ua haʻi mai kekahi poʻe iā mākou ʻaʻole lākou makemake e komo i loko o ka wahi protein insect, akā ʻoiaʻiʻo, he mea liʻiliʻi ia. Inā ʻōlelo mākou, 'Ke hoʻāʻo nei mākou e hana i kahi burger protein ʻē aʻe mai loko mai o nā ʻokiki,' ʻaʻole maikaʻi loa ka pane. Akā ʻo ka mea a mākou e ʻōlelo nei, 'ʻO ka mea ʻoi aku ka maikaʻi o ka hoʻonui ʻana o kā mākou protein i nā kīʻaha, mai ka ramen a me ka pasta i ka berena, nā pahu ikehu, nā kuki, nā muffins a me nā pauka protein, kahi mākeke ʻoi aku ka maikaʻi.'
ʻOiai ʻo Innovafeed lāua ʻo Entobel e kuhikuhi nui ana i ka mākeke hānai holoholona a ʻo Aspire e kuhikuhi i ka ʻoihana meaʻai holoholona ʻAmelika ʻAmelika, ke huli nei kekahi mau mea pāʻani i ko lākou nānā ʻana i nā huahana meaʻai kanaka.
ʻO ka mea nui, ʻo ka Cricket One ma Vietnam ke huli nei i nā mākeke meaʻai kanaka a me nā meaʻai holoholona me kāna mau huahana cricket, ʻoiai ʻo Ÿnsect i hoʻopaʻa inoa i kahi memorandum of understanding (MOU) me ka hui meaʻai ʻo South Korea ʻo LOTTE e ʻimi i ka hoʻohana ʻana i nā meaʻai i nā huahana meaʻai kanaka, ʻāpana o kahi "e nānā i nā mākeke waiwai nui e hiki ai iā mākou ke hoʻokō wikiwiki i ka loaʻa kālā."
"Hoʻohui kā mākou mea kūʻai aku i ka protein insect i nā pahu ikehu, lulu, cereals a me nā burgers," wahi a Anais Mori, hope pelekikena a me ka luna kamaʻilio nui ma Ÿnsect. "He waiwai nā meaʻai i ka protein, nā momona maikaʻi a me nā meaʻai pono ʻē aʻe, e hoʻohui nui iā lākou i nā ʻano meaʻai like ʻole." ʻElemu.
Loaʻa i ka Mealworms ka meaʻai haʻuki, wahi a Mori, me ka haʻi ʻana i kahi noiʻi kanaka mai ke Kulanui ʻo Maastricht i ʻike i ka protein mealworm a me ka waiū i ʻoi aku ka maikaʻi ma nā hoʻāʻo ʻana i ka nui o ka synthesis protein muscle ma hope o ka hoʻoikaika kino. Ua hana maikaʻi nā ʻāpana protein.
Ua hōʻike pū ʻia nā haʻawina holoholona e hiki i nā meaʻai ke hoʻohaʻahaʻa i ka cholesterol i nā ʻiole me ka hyperlipidemia, akā pono ka noiʻi hou aku e hoʻoholo inā loaʻa iā lākou nā pōmaikaʻi like i nā kānaka, wahi āna.


Ka manawa hoʻouna: Dec-25-2024